Author

19
Aug

Claiming it can make texting and tweeting safe for drivers with its “Heads Up Display”, Navdy ignores the science of cognitive distraction

First it was Google, proclaiming that allowing drivers to wear Google Glass would promote safety. Now San Francisco- based startup, Navdy, claims its Heads Up Display (HUD) would permit drivers to text and tweet safely while driving because the product projects images in the forward visual field of the driver so the driver does not

20
Jul

Working With Amazing Young People To End Distracted Driving – SADD and FCCLA 2014 National Conferences

In June I was privileged to be able to speak at the SADD (Students Against Destructive Decisions) National Conference in Washington, D.C. and in July, at the FCCLA (Family Career, Community Leaders Of America) National Conference in San Antonio, TX. Each organization is led by incredibly committed, dynamic and compassionate youth. After attending these conferences

05
May

University of Michigan Study – 90% of Parents Drive Distracted With Children in the Car

May is Global Youth Traffic Safety Month, a month designated to bring awareness to the fact that traffic accidents are the number 1 killer of teens and to get teens involved in the solution. We at EndDD.org know that distracted driving is not just a teen issue. We ask teens, as part of our presentation,

05
May

Evaluating the Effectiveness of Distracted Driving Presentations—Children’s Hospital of Philadelphia (CHOP) and EndDD.org

The results of analysis of surveys completed in connection with our pilot program in 2012 have been released in a CHOP Research Institute White Paper dated April 9, 2014, “Evaluation of EndDD.org’s Student Awareness Initiative: Effectiveness of a Program to Prevent Teen Distracted Driving.” […]

20
Apr

Cognitive Distractions: Safe driving requires our brains to be entirely focused on driving

It is not enough to be holding the wheel and looking at the road-we need to devote our full attention to the task of driving. If we are not concentrating entirely on driving because we are trying to think about a secondary task – a cell phone conversation, texting, reading e-mails, etc  -than we are

05
Apr

Distracted Driving-Teens whose parents drive distracted are 2 to 4 times as likely to also drive distracted*

EndDD.org’s newest PSA targets parents and implores parents to model safe driving. Our children learn from us—our good habits and our bad. It’s not enough to tell our children how to drive we must show them.   Be the driver you want your child to be. For more suggestions for what parents, teens and businesses