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Claiming it can make texting and tweeting safe for drivers with its “Heads Up Display”, Navdy ignores the science of cognitive distraction

First it was Google, proclaiming that allowing drivers to wear Google Glass would promote safety. Now San Francisco- based startup, Navdy, claims its Heads Up Display (HUD) would permit drivers to text and tweet safely while driving because the product projects images in the forward visual field of the driver so the driver does not