In our 30 second PSA we target parents and their distracted driving behaviors.
More than 90% of teens who have seen an EndDD.org presentation say that their parents will frequently drive distracted with them in the car. Studies show that teens who grow up in a household where mom and dad drive distracted are 2-4 times more likely to also drive distracted. Our children learn by watching us and they are learning from mom and dad that it is okay to text, use cell phone, apply make-up, program a GPS or do a number of things while behind the wheel that take their eyes and mind off of driving. No one, including parents should drive distracted. Maybe parents will get away with it for a while but their inexperienced children will not. Parents must be better role models for their children and give up their driving distractions to protect their children.
What can you and your family do to drive safer? It is easy to be distracted while driving to help be part of the solution, we’ve created a family safe driving list offering ideas to be safer drivers—not just for yourself but for your entire family. These steps are all affirmative actions that we can take—they are not “don’t do this and don’t do that”. This is all about what we can all do to prevent distracted driving crashes and in doing them we have the power to save lives!